N33 Hair Studio, previously named Zaza Hair, is re-branded from naming to logo design, along with a suite of posters’ display. This aims to shift away from an conventional impression of a hair salon.
FOR —
N33 Hair Studio
In Jan 2021
⤸
Ideation & Naming
Logo Design & Rebranding
Poster Suite & Illustrations
From Naming to Design
N is the initial of Nic, the owner; and it also simplifies “Number”. The placement of the logo and selection of font (Cosi) remind people of old name Zaza and another of Nic's brand Éclat Atelier, which exisiting customers can be easily resonated with.
This logo is carefully crafted by tweaking and adding curves to an existing font, which creates a subtle, sophisticated and seamless design.
Poster Suite
The copy on each poster not only suggests N33’s services, but also links to our personal feelings and “transformation” before and after the hair dressing experience. Besides, shadow behind each “cut-out” helps to give more depth to the design in spite of a relatively minimal colour palette.
A GIF— An overview of before and after from Zaza Hair to N33 Hair Studio.